Amazing Grace Movie: William Wilberforce Resources and Links

With the upcoming Feb. 23 release of Amazing Grace, based on the life of William Wilberforce, I’ve been seeing more movie clips and mentions about the movie.

Here are some links I found with Wilberforce resources: Read more

February 21, 2007 · Filed Under Church Marketing, Movies

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Rocky Comes Knocking on the Pastor’s Study

Rocky BalboaYesterday my pastor showed me an incredible church marketing tool he received in the mail from the upcoming Hollywood movie Rocky (yes, another one!).

It’s called the “Rocky Balboa Outreach Box” and “designed for faith, educational, and community leaders to help tell the story of Rocky Balboa – one of courage, faith, and perseverance.”

The movie even has its own Rocky Resources website loaded with excellent promotional material … focused on helping churches use the movie.

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December 15, 2006 · Filed Under Church Marketing, Movies

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Motives, Christian Movies and Church Marketing

David at Think Christian asks this question about Hollywood producing movies, such as “The Nativity Story,” which I’ve written about here:

“While I appreciate their attempts at historical and biblical accuracy, are their motives true in wanting to convey the truth about the events of the Bible or is this just another “money grab” by the studios?”

I gave this reply in the comments:

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December 6, 2006 · Filed Under Church Marketing, Movies

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Church Marketing Ramps Up Again with The Nativity Story Movie

My wife and I got free tickets to a special screening of The Nativity Story last week.
I gotta say … I ain’t no crier … but I cried watching the movie.
The film, obviously from the title, looks at the birth of Christ from the perspective of Mary and Joseph.

And yes, Joseph asked: “Will I be able to teach Him anything?” (Which got giggles from the crowd.)
As with The Chronicles of Narnia, it was also another way to experience Christ … and His Gospel in a new, fresh way. The film’s got a lot of actors and actresses you’ll recognize … and we were told repeatedly that it’s a “rough cut.” But it was spectacular. Very well done.

I realized (or was reminded of) something else watching the movie … the evangelical Christian audience is a huge market for the entertainment business and all types of business, actually.

Big Business has craned its neck up, peered out into our evangelical herd nestled across the U.S. … and, while salivating, said, “Behold, the Christians!”

They’ve seen how church marketing can mean a lot more dollar signs to the bottom line.

They are getting good at it. And for this particular movie, I’m glad they lured me in.

November 7, 2006 · Filed Under Church Marketing, Movies

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